A Look at Lucy’s Life

Posted by Lindsay in Editors.

As we debut our third issue, it’s hard to believe that about six months ago, Lucy was just an idea tossed out into cyberspace. It all started with a February email from our editor-in-chief. She was disappointed with the offerings of the newsstand at the train station (and with good reason). To me, it seems like many women’s magazines are focused on the unattainable. From the PhotoShop magic of their covers through their pages of fashion you can’t afford, many women’s magazines expect you to want to be someone else. I may not be able to afford $600 shoes, but I like who I am and who my friends are, and I think we deserve more than half-assed tips on taboo sex. So I clicked reply and we went from there.

Since that email, Lucy has grown faster than I could have imagined. We have readers! We have writers! We have meetings! It’s all so exciting—and a little surreal—to me. The editors are on either side of the Atlantic Ocean and writers are spread out all over the US and parts of Europe. We don’t have a big magazine budget, but we’re making due. Distance does prove a challenge to us sometimes; many of our meetings are actually email conversations or discussions over Skype. Kate, Sara and I try to work on Lucy as much as possible, and you can expect to see a lot of changes in the coming months. We are going to focus on promoting ourselves through advertising and also providing relevant advertising (not just basic Google ads) on our site, making a presence on social networking sites, expanding our blogging efforts and spiffing up our look.  We’ll probably work on a few other things that pop in to our minds, so check back or sign up for our mailing list.  There could be some things you want to see between now and our October issue.

One area that will definitely see some work is our layout.  We are going to concentrate on making the site look more like the magazine we see in our minds. Lucy’s explosion on to the scene lead us to a simple look that highlights on the writing, and that won’t change; the look will just be more polished around the edges. We have big ideas and we hope that you will bear with us as we grow. Your friend Lucy is coming into her own, and she wants to share her stories, her experiences and her thoughts with you. And if you’re interested in making it a conversation, consider writing for us. Please keep your eye out for a reader’s survey as well, and in the meantime, feel free to contact us with anything you would really like to see here.

Thanks for reading, and remember: Everyone needs Lucy in her life.

Editors |